MRKT

Privacy Policy

Last updated: June 30, 2026

MRKT Technologies Inc. (“MRKT”, “we”, “us”, or “our”) operates the website www.mrktedge.ai and related applications, dashboards, and services (the “Service”). This Privacy Policy explains what personal information we collect, how and why we use it, with whom we share it, how we protect it, and the choices and rights you have. It should be read together with our Terms of Service and Disclaimer. MRKT is the controller responsible for your personal information.

1. Information we collect

Information you provide. Account details such as your name and email address; profile and preference settings; content you submit (such as watchlists, research notes, and support messages); and communications with us.

Payment information. When you subscribe, our payment processor (Stripe) collects and processes your payment details. We do not store full card numbers; we receive limited billing information (such as the card brand, the last four digits, expiry, billing country, and transaction status) and a non-reversible reference used to prevent abuse of trials and offers.

Information collected automatically. Usage and device data such as IP address, approximate location derived from IP, browser and device type, operating system, pages and features viewed, clicks and interactions, referring/exit pages, session duration, timestamps, and similar diagnostic and analytics data, including identifiers stored through cookies and similar technologies.

Information from third parties. Authentication and login information from our identity provider; limited information from analytics, advertising, and referral partners; and information from fraud-prevention and trial-abuse signals (such as email-domain validation and device/network signals).

2. How we use your information & legal bases

We use personal information to: (a) provide, operate, and maintain the Service and your account; (b) authenticate you and secure accounts (including enforcing single-session and anti-sharing controls); (c) process payments, manage subscriptions and trials, and prevent duplicate, fraudulent, or abusive sign-ups; (d) personalize and improve the Service and develop new features; (e) provide customer support; (f) communicate with you about the Service, including transactional messages and, where permitted, marketing; (g) measure usage and analyze trends; and (h) comply with legal obligations and enforce our agreements.

Where the GDPR or UK GDPR applies, we rely on the following legal bases: performance of a contract (to provide the Service and process your subscription); legitimate interests (to secure, analyze, and improve the Service, prevent fraud and abuse, and conduct direct marketing where permitted); consent (for certain cookies, analytics, and marketing, which you may withdraw at any time); and legal obligation (to meet our legal and regulatory duties).

3. AI processing

The Service uses third-party AI providers to generate summaries and analysis. The inputs to these features are generally market information (including publicly available and licensed third-party data) rather than your personal information. Where any content you submit is processed by an AI provider to deliver a feature you request, we share only what is necessary, and our providers are contractually restricted in how they may use it. AI output is informational only and may be inaccurate — see our Disclaimer.

4. Cookies & similar technologies

We use strictly necessary, preference, security, and analytics cookies and similar technologies (such as local storage and pixels) to keep you signed in, remember settings, secure the Service, and understand usage. You can manage non-essential cookies through your browser settings or any cookie controls we provide; disabling some cookies may affect functionality.

5. How we share information & service providers

We do not sell your personal information for money. We share personal information with service providers (processors) that perform functions on our behalf under contracts that require them to protect it, including:

  • Auth0 (Okta) — authentication and account security.
  • Stripe — payment processing and billing.
  • PostHog and Segment — product analytics and event data.
  • Google Analytics — website analytics.
  • Sentry — error monitoring and diagnostics.
  • Intercom — customer support and messaging.
  • Klaviyo — email communications and marketing.
  • ReferralHero — referral-program management.
  • Cloudflare and Vercel — hosting, content delivery, and security.
  • AI service providers — to generate AI summaries and analysis.

We may also disclose information: to comply with law, legal process, or lawful requests; to enforce our agreements and protect the rights, safety, and security of MRKT, our users, and others; and in connection with a merger, acquisition, financing, or sale of assets, in which case we will require the recipient to honor this Policy. This list of providers may change as we add or replace services.

6. International transfers

MRKT is based in Canada, and we and our service providers may store and process your information in Canada, the United States, and other countries whose data-protection laws may differ from those of your jurisdiction. Where we transfer personal information internationally, we use appropriate safeguards required by law (for example, the European Commission’s Standard Contractual Clauses and equivalent mechanisms) and take steps to ensure your information remains protected.

7. Data retention

We keep personal information for as long as needed to provide the Service, maintain your account, comply with our legal, accounting, and tax obligations, resolve disputes, and enforce our agreements. Retention periods vary by data type and purpose; when information is no longer needed, we delete or anonymize it. Limited fraud- and abuse-prevention signals may be retained longer to protect our offers and users.

8. Security

We implement administrative, technical, and organizational measures designed to protect personal information, including encryption in transit, access controls, and reliance on reputable processors. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security. You are responsible for keeping your credentials confidential.

9. Your rights & choices

Depending on where you live, you may have some or all of the following rights regarding your personal information:

  • Canada (PIPEDA). You may request access to and correction of your personal information and withdraw consent, subject to legal and contractual limits. You may also contact the Office of the Privacy Commissioner of Canada.
  • EU/EEA & UK (GDPR/UK GDPR). You have rights to access, rectify, erase, restrict, and object to processing, to data portability, and to withdraw consent, and you may lodge a complaint with your supervisory authority.
  • California (CCPA/CPRA). You have rights to know, access, correct, and delete personal information, and to opt out of “sale” or “sharing” for cross-context behavioral advertising. We do not sell personal information for money; to the extent analytics or advertising cookies constitute “sharing,” you may opt out via your browser cookie controls. We will not discriminate against you for exercising your rights.

You can exercise these rights, or opt out of marketing emails at any time using the unsubscribe link or by contacting us at support@mrktedge.ai. We will verify your request and respond within the timeframes required by applicable law. You may use an authorized agent where permitted.

10. Children’s privacy

The Service is intended for adults 18 and older. We do not knowingly collect personal information from anyone under 18. If we learn we have collected such information, we will delete it. If you believe a minor has provided us information, contact us.

11. Third-party links

The Service may link to third-party websites and services that we do not control. This Policy does not apply to those third parties, and we are not responsible for their privacy practices. Review their policies before providing information.

12. Changes to this Policy

We may update this Policy from time to time. We will post the updated Policy with a new “Last updated” date and, where required by law, provide additional notice. Your continued use of the Service after changes take effect constitutes acceptance of the updated Policy.

13. Contact us

MRKT Technologies Inc. — for any privacy question or to exercise your rights, contact us at support@mrktedge.ai.